Does Virtual Reality (VR) Travel have the potential to be more? Retrieved from Forbes.com Due to the pandemic, the global tourism industry had to come to a sudden halt. Even as lockdowns were slowly lifted, travelers were skeptical, and the threat of the virus is still very real. Recently, a second wave has swept across […]
Transformative tourism (TT) is a type of meaningful and purposeful tourism. Traditional tourism is often used as an escape mechanism from everyday life (5). Transformative tourism is motivated by seeking (10). In transformational tourism the tourist seeks personal growth during their travels, which can take place in areas such as well-being, spirituality and education. The […]
Did you know travel applications are the seventh most popular category of most downloaded apps and over 60 percent of travelers choose to use mobile apps while traveling?¹ In the future, there will be thousands of new mobile applications with new facilities that offer travelers daily movement without the assistance of humans while traveling. Therefore, it is important […]
What kind of content works on a top-notch tourism website? What actually engages the visitor to stay on the page longer and better yet -develop a genuine interest towards the company? When a few small things are taken into consideration, it is easier to capture the attention of the visitor. The most important thing to […]
If there’s something a business can’t ignore these days, it’s the social media. All the businesses should be present at social media as it’s the way to reach out and communicate with their customers, increase awareness and boost their sales – after all, there are more than 3 billion social media users worldwide so […]
As technology develops it is necessary for tourism businesses as well as businesses, in general, to think about how they can improve online customer experience. There is a lot of talk about if technology will replace human interaction, but actually in business purposes technology can help make customers happier. Although we have to remember that […]
An effective website is important for your tourism business as it is one of the first touchpoints in online marketing. We developed a framework of the most important core factors in website design. Instead of digging deeper into each of them, we look at the whole picture. STRUCTURE AND DESIGN First, let’s start with the […]